Abstract

This IDC study provides a detailed overview of IT spending trends and forecasts for 17 vertical markets (or sectors) and 10 product and service categories in Hungary. The study features overviews of key industry developments, industry challenges, and vertical-specific IT drivers and trends and includes tables detailing IT spending by vertical market for each product and service type for the 2009–2014 period. Analysis is based on continuous research, the monitoring of users' IT spending and emerging purchasing patterns, and supply- and demand-side research.

"The recovery of the Hungarian economy and its IT markets will be slow. A transition will take place, with communications and utilities gaining in importance and the finance vertical taking a backseat. Demand for industry-specific solutions will skyrocket, and new service-delivery models will come to the fore in the very near future. IT vendors should brace themselves for this new IT market, as the transition has already begun." -– Senior Research Analyst Gábor Fauszt, IDC Hungary